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We Major Records
Project type
Logo Design, Brand System
Date
2021
Location
Virginia Beach, VA
Lead Designer / Brand Strategist
Here is a polished, parallel-style version tailored for **We Major Records**, matching the structure and tone of your reference:
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As Lead Designer and Brand Strategist, I directed the creative vision, visual identity development, and brand system execution for **We Major Records**. My role encompassed concept exploration, logo creation, typography selection, and establishing a cohesive color system that reflects the label’s bold, modern musical ethos.
I ensured stylistic consistency across all brand touchpoints — digital, print, and merchandise — while shaping the brand’s narrative and positioning. Through close collaboration on messaging and design strategy, I crafted a unified visual language that captures We Major Records’ commitment to artistry, innovation, and cultural impact .
The official logo for We Major Records, an independent music and creative imprint dedicated to bold artistry and modern sound. The design blends smooth, rounded typography with a clean, contemporary aesthetic to reflect the label’s confidence, rhythm, and forward-thinking vision.
The circular vinyl-inspired emblem symbolizes legacy and craft, while the stylized musical-note cutout conveys movement, harmony, and the brand’s commitment to elevating emerging voices. Its warm, layered tones evoke depth in genre, culture, and creativity. This mark stands as the cornerstone of We Major Records’ evolving visual identity across digital platforms, merchandise, and promotional media.
